Firebird Institute of Research in Management (FIRM)

Firebird Institute of Research in Management (FIRM)

The *Firebird Institute of Research in Management (FIRM)*, located in Coimbatore, Tamil Nadu, is a private business school established in 2017. It offers AICTE-approved postgraduate programs with a strong emphasis on industry integration and global exposure.

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🎓 *Programs Offered*

Post Graduate Diploma in Management (PGDM): A two-year full-time program with specializations in:

• Marketing
• Finance
• Human Resources
• Business Analytics
• Digital Marketing
• Fintech
• Operations & Supply Chain Management
• International Business
• Entrepreneurship
• Banking & Financial Services

 

• *PGDM + Global MBA*: An integrated program in partnership with Multimedia University (MMU), Malaysia. Students participate in a one-month international immersion at MMU, gaining exposure to the Malaysian corporate environment.

 

🧭 *Unique Learning Model*

FIRM employs a "70/30" experiential learning approach

• 70% Practical Exposure: Including internships, mentorships, industry visits, and real-world projects.
• 30% Theoretical Learning: Classroom instruction focusing on management principles and concepts.

This model aims to bridge the gap between academic knowledge and practical application.

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💼 *Placement Highlights*

• Placement Rate: 100%
• Highest Package: ₹21 LPA
• Average Package: ₹6.5 LPA
• Top Recruiters: TCS, Federal Bank, Zomato, Robert Bosch, Ramco Cements, Reliance Retail, BNP Paribas, HDFC Ergo, among others.

 

The Career Development Center (CDC) at FIRM provides comprehensive placement support, including mentorship and networking opportunities with industry professionals.

For Admission : 90033 81888

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🏫 *Campus Facilities*

• Modern classrooms and lecture halls
• Fully equipped auditorium
• Extensive library with access to over 500 international journals
• Computer lab with 24/7 internet connectivity
• On-campus cafeteria offering hygienic food options

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📌* Admission Details*

• Eligibility: Bachelor’s degree with a minimum of 50% marks (45% for reserved categories) from a recognized university.
• Accepted Entrance Exams: CAT, MAT, XAT, ATMA, TANCET, GMAT.
• Selection Process: Based on entrance exam scores, academic performance, group discussions, and personal interviews.

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*💰 Fee Structure & Scholarships*

• PGDM Program Fee: Approximately ₹11,10,000 for the entire course.
• Scholarships: Merit-based scholarships up to ₹1,25,000 are available. The institute also has tie-ups with banks for educational loans.

·         *For Admission : 90033 81888*